An affiliate marketer is one who sells products through his website without actually owning the product. Therefore, there is no cost for buying products, maintaining inventory, or shipping. An affiliate marketer has only one responsibility that is to complete the desired transaction be it selling or lead generation. They are mostly paid by commission for every sale that could be as little as a few percent or a set dollar amount per transaction.
What is an affiliate program?
It would be difficult to imagine e-commerce without affiliate programs. Online businesses hope to increase revenue through their affiliate programs. An affiliate program is an opportunity for the advertiser, and the publisher. The advertiser is the company with a product to sell. The publisher is driving traffic to the advertisers website making money on commission.
Real world example: Lets say you have a mortgage business and you want to generate leads through your brand new website. The website looks great, your online lead generation form works like a charm, except you have no visitors. You could create an affiliate program and pay your affiliates for each lead. In essence, you have...