When you implement the strategy of list building into your website design you are likely to find that customers can be highly motivated to provide their email addresses if they can gain a comfort level in the information, products or services you offer.
Maximize Affiliation
Many netrepreneurs may become affiliates for complimentary products or services. This can give your site a full-service feel that may appeal to many of your potential clients.
The downside is when that potential customer immediately gravitates toward an affiliate link. Your potential client basically used your site as a portal to an off-site business.
You can level the playing field by having the link send the visitor to a squeeze page first. This page allows you the best chance to capture their email address by encouraging them to sign up for an ezine you produce or select a free download of an industry related product or information. Once the client submits their email address they are passed on to the affiliate. In this scenario you receive their email address and the potential of residual income if they indeed make a purchase from the business you have listed as an...
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