Across a period of time a logo is the image which symbolizes a corporation, its products and services in a complete explanatory manner. Its purpose is to create an unforgettable, familiar feeling on the mind of a potential client or customer. Its undoubtedly a logo which can be termed as the heart of a companys corporate identity. So in a nutshell a logo is a trademark of a company or organization. It’s the identity that encapsulates what your company stand for and what it wants to achieve in its lifetime. Companies do spend thousands, if not millions of dollars just to have the right logo.
So what are the ingredients of a first-class logo?
Most people would reply “I just recognized it when I saw it!
Well this isn’t so far from the truth. A good logo catches the eye; it makes the observer curious and engaged, doesnt matter if only for a short moment. And that is the moment in which an image and the subsistence of your company gets embedded into the minds of your customer rather than filtered out with a million other daily options. Your company’s logo will be your visual tool to stimulate attention and leave a greater impact to your...
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