Make A Business Plan For Your Marriage & Post It On The Fridge
In working with companies to create business plans, I always start with a conversation about goal setting. How could you possibly create a business plan without a goal to achieve by working the plan? Clients are taught to create milestones to measure success along the way and they are held accountable for doing tasks to achieve each milestone. Tracking activities to reach the goals is critical. But before any of that can occur they have to dream.
Step One: Dream
When given the task of goal setting people typically start with an amount of money theyd like to earn. Sometimes theyll have a clear idea of what they will do with that money, sometimes they just choose a dollar amount because they think they are supposed to do that.
In business there is an old story thats been recycled for years about a graduating class from Harvard. On graduation day when the class was asked do you have clearly written goals? only 3% responded yes. Ten years later, the same group of people were assessed. The 3% that had clearly written goals were worth more than the other 97% of the class combined. Humm I...