The Internet has been dubbed The Information Superhighway and it certainly lives up to the name. Everyday, millions of people use the Internet and the World Wide Web to seek out information; whether it’s reviews of a new dishwasher, cheapest deals on package holidays, what’s on at the local theatre or tracking down old friends. Chances are, if you’re looking for information, it can be found somewhere online.
Whilst the Internet is undoubtedly a rich sea of data, not all of it is useful information, relevant to the consumer. This, combined with the desire for instant gratification that the Internet instils in its users, builds up a demand for the right information – right NOW!
Despite the hype about making money quickly, easily, out of thin air or the dot com boom there is money to be made on the Internet. It’s a simplification of the process, but if you’re someone with the capability to meet some of this demand for information then you have an opportunity to make money online. As a supplier of information, you have the ability to help make the Internet more useful for the consumer by delivering what they want, when they want it....
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