If you’ve listened to a few podcasts you may have been struck with the idea, “Hey, I’ll bet I could do that!” Doing your own podcast isn’t hard, but where some people get stuck is right at the very beginning…
“What should my podcast be about?”
There are two ways people usually go about choosing a topic. The first way is to choose something you really love — something you’re very passionate about. This can make a podcast that’s really enjoyable to create as well as to listen to. The problem comes in when you decide that it might be a great idea to make some money with your podcast (whether to help pay for hosting or to use for pizza) and you find out the topic you’ve chosen is too small to really make any money.
The other way to choose a topic is to go to the other end of the spectrum, and to do some research on niches that make a lot of money. Some of the obvious topics are health, golf, mortgages, etc. There’s money to be made in those niches. But there’s a problem with deciding to do a podcast on mortgages if you’re just in it for the money…
…after...