There is a tool available for making money which is so powerful that you’ll never find a successful entrepreneur without one. This tool is inexpensive, available everywhere, and you probably already have one you aren’t using. I’m speaking, of course, about the humble notepad.
If you think I’m exaggerating the importance of this little item, visit an office supply store. Take a look at the notebooks and notepads they have for sale. There will be two basic types in various sizes: simple paperback notebooks for students and elaborate vinyl or leather versions for businessmen. Next, ask yourself this question: Who would buy a $79 leather-bound journal when there is a perfectly good $1.29 notebook not three feet away?
Someone with money to spend. Someone who considers it to be very important.
You should take recording your thoughts seriously too. When you have an idea that might make money, write it down — period. No matter how busy you may be, no matter who you are talking to, scribble out 5-10 words and put the pad away. Don’t be embarrassed. If anything you will appear more professional and go up a notch in the eyes of...