Market testing is the key to increasing the effectiveness of your advertising campaign. If youre like me, just the word testing makes your shoulders slump and a groan escape your lips. Hey, its really not that bad… especially when you notice the substantial increase in your bank account!
Think about it… how much profit is your advertising campaign producing? Which marketing material is providing the greatest revenue? If you dont know the answer to these questions, youre gambling with your advertising money!
Cut Out Risks And Rake In More Profits
Wouldnt it be great to be in total control of your business profits? Yeah, knowing that the simple act of putting a set of postcards in the mail with this week’s offer is going to net a 20% increase in sales feels great. The key to being in command of your financial future is effective and continual testing.
Break down your marketing products, and choose one of these aspects to experiment with:
* The offer
* Advertisment Copy
* Web page Design
* Sales Letter Wording
* Advertising Mediums
* Mailing Lists
* Product Guarantees
* Combination...
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