Although it is clear that most website users of the internet use search a engines to find their destination, is there a better alternative?
I recently had a look at the stats of a website I have been working on. To my amazement only 5% of the visitors came from other websites or search engines, the rest were direct requests. This website is only 3 months old, so it is fairly new with barely any link popularity, but for such a new website an average of 150 visitors a day, is not too bad.
I asked the owner how he was promoting his website, and to my amazement he was using none other than flyers. The website is advertising his adventure tourism business, as you may have noticed when you visit a tourist destination there are plenty of flyers on the counter. Advertising all sorts of accommodation or locations to visit.
He employed a very smart Graphical Designer to create a flyer that is very eye catching. These flyers are so catchy that he has told me that he never has enough. You may be thinking that this is expensive because you have to pay for the printing, but in actual fact it is much cheaper than some internet advertising. For instance to even have his...
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