It should go without saying that all virtual assistants need a professionally designed website. Assuming that requirement has been met, what do you do with your website once it has been built? You’ve spent a great deal of time and/or expense to have a web presence; yet that was the easy part.
“If you build it, they will come” is a line out of an old movie; it doesn’t apply here. Simply building it will not drive customers to your web site. Marketing your VA website will be vitally important to your business. You want it to be your spokesperson 24/7.
There are a number of ways to market a virtual assistant website online. The very first thing to do is ensure that your website is keyword rich and the meta tags are properly worded. If you don’t know what that means, check with your web designer.
Always have your website URL listed in your signature line in all emails you send. Keep your signature line to four lines or less. It should include your name, company name or slogan, the web URL and a phone number.
You’re going to get far more business if people know you. One of the best ways to meet potential clients is to...