The network marketing industry, also known as multi level marketing (MLM), has become one of the major controversies in the business world. Both advocates and detractors have used strong arguments defending their view.
The detractors have condemned MLM as a scam because the system falsely claims instant riches with less effort based on a pyramid marketing scheme that expands a business improperly by promoting too much hype and misleading facts.
They also note that 95% of the MLM business opportunities fail, with supporting evidence. There are huge profits involved only for the top performers and not for the vast majority of the distributors.
The proponents of multi level marketing insist that it is one of the best business models to create wealth without investing large capital and on a short term basis. On the other hand, they also note that it requires a lot of effort and it is not a get rich quick scheme, pointing out that this approach to marketing has been taught as a mainstream course in universities.
Although it is not common, if ever, to find this type of course officially given in Ivy League schools, a similar course at the University of...