I always loved snowboarding for as long as I can remember. I love the way that snow boarding is a sport that is filled with excitement and personality. I also loved the way that snow boarding was seen as a kind of extreme sport. It made me feel almost proud of myself that I was associated with this status. When I firstly hit the slopes and tried snowboarding it was actually a very new sport at the time, and had not even nearly been in the Olympics.
However, as the trend increased the slopes started to change its ratio of skiing to snowboarding. That is why I wanted to start a business that could benefit from this; I decided on starting a hotel in France that was actually targeting the snowboarders rather than the skiers. You see, the snow boarder and the skier are two very different kind of holiday maker. A snow boarder is more likely to be interested in having a great time, and socialising with younger people, whilst a skier may be away as part of a family vacation.
However, I realised that my business was going to be a risky venture because at the same time as I started it, I was scared that snowboarding might not take off in the way that it has. I mean did...