Maybe you are contemplating of a barrage of advertisements on television, billboards, magazines and practically everywhere. Nonetheless, the solution can be as simple as publishing newsletters.
It may sound a little awkward to you. But the blatant fact is that businessmen and marketing people underestimate the persuasive power of newsletters. Some are thinking that only few people are interested in newsletters. They are just pieces of paper clump together nothing more! Hence, to pursue marketing through them is just a waste of our time and resources.
People are more likely to read news than ads. In fact, they care less about ads. For them they are bunches of puffing. Thus, they settle on something that can be useful in their every day living like news and current events.
Another, they do not care much about advertisements. In fact, as to them, they are just pieces of entertainment if not crap. In addition, they may not have the time to take a glance at your promotions and advertisements. They simply are preoccupied by lots of things and to expect more from them may not be a good idea unless you think of something that can divert their limited attention to...