As the dollar figures pour in and the numbers are tabulated and with business analysts predicting a record breaking online holiday shopping season, it appears the projections were right on target.
Although the final holiday shopping sales figures aren’t in yet, preliminary reports from a wide spectrum of sources point to online sales that have met expectations and will make e-tailers, large and small, very satisfied with the results.
According to comScore, the latest “2005 Online Holiday Shopping Update” reflects that non-travel spending for the first 46 days of the holiday season (November 1-December 16) totaled 15.86 billion dollars. This represents a 23% increase over the same period in 2004. In addition, comScore estimates that U.S. Internet sales will exceed 19 billion dollars (excluding travel) for the holiday season, an increase of 24% above 2004 sales figures.
What were the best selling days during this online shopping period? What were the sales for the highly anticipated “Black Monday”?
The results are in and surprisingly, Monday, November 28 (Black Monday) ranked ninth in a listing of the top ten non-travel...
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