A survey is an effective tool to gather opinions or receive more information about a certain product, service or just basic information about a group of people. For example, a company can conduct a survey to gain a better profile of their customers – their gender, age, occupation, incomes and so on. Most surveys take from 5 to 15 minuets to take.
Another example is the common surveys for usability of certain products – in this case, customers are asked questions about the product that will help the company to improve it.
Government & Agencies
In certain occasions, the government or another agency will perform a survey in order to receive the opinion of the nation about specific question. Surveys can also be performed by statistic agencies to gather statistic data (when there are elections coming for example).
A common way of gathering people’s opinion nowadays is the paid survey. In this case, people are paid to participate in a survey. The company who needs the information can conduct a paid survey or a third party that is doing it on behalf of different companies can conduct it.
A paid survey can bring you extra...