The objective of marketing is to spark interest, provoke curiosity for the products and services and generate sales of the goods. Email marketing is just what you think sending messages to existing or potential customers via email. Email marketing is an extremely powerful and effective marketing technique; it is also one of the most cost effective ways to tell the world about the products and services you offer. It’s much cheaper than a traditional advertising and may have a larger impact on immediate sales and long-term relationship strength.
Email marketing makes it possible for a seller and a buyer to communicate quickly and easily with one another creating a trust relationship. Its good email marketing. But we must admit that there is a reverse side of email marketing. Yes, I mean Spam. Not all email marketers are warm and fuzzy. There are many among them who send unsolicited email promotions. Sending spam ruins a good reputation of any legitimate company or organization and can turn your happy customers into your worst enemies.
So, if you value your fair name and want to build a long-term relationship with your clients remember the rule number one of...