Photographers – Here’s How To Put The Internet To Work For You
It is not lost on professionals in the visual arts field that the Internet is an advertising outlet made for visual imagery. One of the most creative professional fields with Internet presentation is the architectural business. Good firms present their portfolio in such a manner as to walk a potential client through the process that previous clients have been through. The Internet provides many opportunities like this, and perhaps none quite so powerful as the one afforded the photographic professional.
Architectural websites use before-and-after layouts for remodeling or restoration jobs. For new projects, both commercial and residential, the better sites take the time – and provide the visual support, in the form of photos and blueprints – to explain the design changes as they progressed. These lessons and more like it can all be applied to sites carefully crafted to display the photographer’s wares.
A photographer’s website can stand out from the competition by taking a similar approach. If you’re a generalist, divide your site into types of...