Two of the scariest words for any new business developer to hear are Business and Plan. That one phrase can send many people running for the hills in a cold sweat. STOP!
Panic not. A business plan does not have to be nearly as daunting as it may at first seem but it is essential.
A typical corporate style business plan is many many pages long and usually includes projections, staffing costs, profit and loss margins and the MDs inside leg measurement and youre right, that is enough to make anybody feel a little overwhelmed. But the good news is that your business plan does not need to be anything like that.
Firstly lets look at why you need to have one:
Not being a huge sports fan myself Im not big on the sports analogies but if you are think about your favourite team, be it football (English or American), basketball, tennis or golf. Every successful team or player spends hours training themselves into a state of physical fitness unparalleled by their opponents ensuring they are in the best shape to get them to the top of their game.
But is that all they do? Just as important is the game strategy that they develop. Whilst a team or sportsman...