Imagine surfing through the Internet, looking for information, or maybe just sauntering along, clicking upon whatever comes your way, not really paying attention to the content, when your eye is caught by a link to a site that claims to have content that really appeals to you at that very moment. You hopefully click upon the link, curious about what awaits you when suddenly youre hit with one, two, three, four, five pop-up ads and they keep jumping up and hitting you from every corner of the screen. How many times have one of us been attacked by pop-up ads that dont interest us? How many times have the efforts of the advertisers to sell their products ended up in completely ruining the happy and receptive state of mind the user in a stampede of information, hitting too soon, too suddenly and too forcefully for the user to have any favorable impression of the product.
In fact, in many cases it is observed that the content of the pop-up ads isnt even the issue at hand. Pop-up ads by their very nature are irritating and annoying to most users of the Internet. People are not happy at being interrupted while they surf or hunt around for information. However, many site...
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