Text ads are outperforming banner ads 4 to 1, because they are specifically targeting the users that is searching for something in particular, plus they are easy and inexpensive to implement. One of the best ways of getting visitors is to use Google Adwords, you will write these short classified type ads, these ads will show up in the serps and visitors will click on these ads and become your potential customer. These ads are contextually aware.
When adding your keywords make sure they are tightly focused and when writing the top sales line make sure the header includes some of the keywords. This is true because the more keywords you find, the more visitors you could attract. Always use your keywords as often as you can in your Ad: in the Title, in the body and even in your domain name.
Before you start a PPC ad campaign to sell your products, you need to know the following 2 things. When purchasing PPC traffic and it doesnt matter if your purchase from Overture or Google or other PPC Networks the most important thing you should do is track your traffic? The reason you want to track your traffic is because you want to make sure it converts into sales. The leaders...
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