Issue Press Releases
Announce newsworthy events to the world though press releases. Unlike articles, press releases should be about your business. The key to effective press releases is to create a sense of excitement. If you have a boring press release, nobody will read it. Use stimulating language. Similarly to articles and press releases will result in links pointing to your website.
The links to your site in online news databases may remain for years and have significant weight with link popularity. Dont bother stuffing your press release with insignificant content. Make sure you offer newsworthy information. There are several reputable press release services available to you. One of them is PR Web. PR Web can help you to distribute your press release to a wide audience. Placing your website URL in online copies of your press release showed increase your sites link popularity.
Include Your URL on Stationery, Cards, Brochures, and Literature
It is obvious but sometimes overlooked. Be sure that all reprints of cards, stationery, catalogs, brochures, and literature contain your company’s web address. Always double check that the syntax for...
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