If youve ever had any sales training, youve probably been taught the technique called “Reduction to the Ridiculous.” This is the technique of breaking a price down to smaller and smaller units until it sounds insignificant compared to the value of your product. Heres an example.
Say youre talking to an insurance agent. Nothing against insurance agents, some of them are my friends, it just makes a good example. Youre buying car insurance, and your friendly agent sees your jaw drop when he tells you the annual premium. Now he starts breaking it down- $1200 per year becomes $100 per month, which is about $3 a day, or 13 cents an hour or less than a penny a minute. Or, since he knows you drive 24,000 miles a year, your premium is only 50 cents per mile. A small price to pay to avoid a financial wipeout in case you cause an accident, right? 😉
We can apply the same technique to Success. Heres the road map:
Vision
V
Plans
V
Goals
V
Steps
V
Specific Actions
Now lets look at each step.
Vision
Your Vision is what your life would look like if you had everything thats important to...