Reciprocal Linking Does It Still Have A Pulse In SEM?
Googles newest algo changes with some reports stating reciprocal linking holds less weight than one way linking.
Reciprocal linking for your Internet Marketing should you or shouldn’t you exchange?
The answer to that question is both yes and no. Let me explain.
When it comes down to deciding whether to exchange links or begin a reciprocal link campaign you have you have to be careful of the black hat label.
First – stay away from sites with low or zero page rank ( 0-2 ) if possible. These sites need to show value to google before you should consider exchanging links.
Make sure not to link exchange with direct competitors or similar products. You want to separate yourself from the clutter of same products or service. Try to look for sites that have complimentary items – example: you sell film for cameras so it may be a great idea to do reciprocal linking with a site that sells cameras. Do
Deep research about your potential linking exchange partner by using Alexa (free tool). See if your potential link partners website is generating real traffic at all. A stale...
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