What the heck am I talking about?
Let me tell you that this will be one of my Chilli Pepper articles, its HOT and very controversial.
If youve spent anything more than 5 minutes in the Internet Marketing world, you will most probably come across something called Resale Rights / or often called Reprint Rights.
This is where the creator / owner of the product, which could be an ebook, course, script or software, gives you permission to sell the product -and typically to keep all the proceeds – i.e. 100% profit to you.
Sounds good?
Hold on.. it gets better (or worse depending on your point of view).
Often, if buying Resale Rights, you are granted Master Rights – this is the right to pass on the resale rights to other people. You could a step further, and often you can get the right to pass on the Master Rights to others.
This can be a Catch-22 situation. Whilst selling to someone the right to sell to others the right to sell a product may sound good, and indeed there are many out there in cyber-land who love to buy resale rights and master rights, it can also cause a few problems.
If YOU are selling master resale...