Santa Claus, The Tooth Fairy And Mesothelioma? Adsense Myths Discussed.
Everywhere I turn these days Im seeing ads for websites being sold proclaiming that theyve optimized that particular site for an outrageously priced keyword, such as Mesothelioma (a cancer of the lungs caused by asbestos). In fact, Ill bet that if you did a search at this very moment on EBAY, you would find at least one auction for such a website, probably claiming that youll make thousands of dollars a month with it if purchased. But dont send them that Paypal payment just yet, you might want to read a little further.
In fact, some companies and law firms ARE paying upwards of $100 for specific keywords in the Adwords program, but that does not mean that you, as an Adsense publisher, will receive anywhere near this payout per click. In fact, you may end up being severely penalized and paid very poorly for that search phrase.
Lets do another search. Hop on over to Google and search the term Mesothelioma. As of this writing, there are over 5 million results. Just a few months ago there were far less. All this tells me is that many believed the hype, and are now competing for a very...