Site submission to search engines and directories is often done incorrectly. In order to get the best results from search engine and directory submissions, Swift Media UK offers the following web site submission tips:
Treat search engine submission and directory submissions separately
Most people incorrectly believe that search engines and directories are the same. A search engine uses a program that searches documents (i.e. web pages, which are mostly HTML documents) for specified keywords and returns the list of documents. A search engine has two parts, a spider and an indexer. The spider is the program that fetches the documents, and the indexer reads the documents and creates an index or database based on the words or ideas contained in each document.
A directory (such as Yahoo, commonly mistaken for a search engine) depends on people for listings. The main difference between a search engine and a directory is that a directory does not make use of a spider or robot. In other words, a directory will not list your web page if you do not register it with them. Directories are usually divided into categories and you must submit your URL under the most...
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