The internet is a powerful tool artists can use to market themselves. It’s not complicated and only requires time and maybe a little money.
The following are four techniques an artist can use to successfully market themselves online.
1) Article marketing
If you have a specific genre of art that you primarily work with, you can write articles about it. Since you’re already intimately familiar with it, you shouldn’t have to conduct any research.
A lot of people avoid article marketing because they think it entails gobs of research.
If you’re writing about what you already know, then you shouldn’t have to do any research. Just because you don’t conduct research doesn’t mean it’s not good writing. It’s good writing because you know your subject and can communicate it well.
After you write an article, you need to submit it to an article directory. There are several very good article directories available. Do a search for “article directory” online.
2) Digitize your art
The only way others are going to get to know you and your art is for them to see your...