Search engine optimization is the practice that website publishers engage in to increase their popularity in the search engine results for their chosen niche. Search engine optimization users hope to gain higher priority for their chosen search terms in the major search engines such as Google, Yahoo! and MSN Live. Search engine optimization, when done correctly, can have a profound impact on any business, online or off, since it enables thousands or even millions of internet users to better find the optimized website whereas without optimization they may not have found it at all.
Search engine optimization (SEO) software includes tools that help webmasters research their chosen markets in order to hopefully rank better in the search engines. SEO software also sometimes automates much of the research needed in order to accomplish this goal. While many SEO Software offerings are not worth their asking price due to being outdated or irrelevant from their inception, some search engine optimization software gives a competitive edge due to the resources they provide.
Some examples of features offered by SEO software:
-> Find competitors websites that rank higher....