Site promotion tools can be enhanced when you pay attention to the many details associated with knowing your target demographic. A demographic is a specific age range and even economic range the primary individual will likely be who may use your product or service.
Radio stations will target a specific age group. They may even target a specific gender. These media outlets attempt to learn as much about their audience as they possibly can.
One group even refers to their target listener as Becky. She is a soccer mom in her 30s, she is a mother of two, drives a mini-van and spends a lot of time taking her kids to sports, band and dance practice. She is hurried and harried and likes music that is upbeat, but she also likes the familiar. It is this particular person this group of stations attempts to reach and they are doing an effective job as she manages his day of multi-commutes.
How well do you know your demographic (or typical customer)?
It could be that your product defies an age or gender barrier, but for many businesses that are interested in site promotion tools it can be a great benefit to know as much as possible about those who might be making...
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