So, You Wrote an Article – But Nobody Read It!
The internet is crawling with people who will tell you that articles are a great way to promote your business, that content is king and that search engine nirvana lies with the click of a button on some article submission software.
What if they were wrong?
What if what they told you was only part of the truth?
What if getting loads of sites to take your articles was only a part of the answer?
Then: What is the truth?
Ok, so we can agree that getting links to your site is a good thing. That people reading your articles can be presold on your product or service. That articles can be a relatively cheap form of advertising.
So what is wrong with that picture?
In this article we will look at what happens AFTER you press the button on your article submission software, or send the article to your article syndication service and we start at the beginning. Right at the beginning. Before you even write the outline for the article that is going to make you the expert in your field.
We are going to start by asking a question. The answer will tell us how everything else is...