Strategic vs. Tactical Approaches and How Too Much of One Might Be Hurting Your Home-Based Business
In basic terms, strategic refers to the “what and why” and tactical refers to the “how.”
Both methodologies are critical to your business success.
Strategic thinking, planning, and actions reflect your ability to take into account the big picture, to recognize patterns and trends, foresee issues, predict outcomes, and have smart “Plan B’s” to fall back on.
Strategic issues deal with mission and purpose – why your business exists, how it makes a difference, and where it will be in the future.
Tactical refers to the hands-on part of getting the job done, making sure the strategic goals are met. Tactical procedures consist of performing tasks with quality and competence.
How are you currently balancing these two approaches in your business? Are you buried in details and day-to-day deadlines or are you able to focus your thinking and actions from a larger, deeper perspective?
Take a good look at almost any struggling home-based business owner and the first thing you’ll...
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