The Swiss have always been known for mechanical precision. Their timepieces are no exception. But even before they introduced Swiss Army watches, Victorinox was already well-known for another product: the Swiss Army knife. This item was introduced in 1897.
Victory for Victorinox
Karl Elsener was the founder of Victorinox. He wanted to manufacture a product that would be in great demand. He wanted not only to profit from manufacturing this product, he also wanted to give jobs to the Swiss citizenry. The Swiss Army knife then became famous all over the world. Since the time of Lyndon Johnson, Presidents of the United States have gifted their guests with Swiss Army knives.
When the Swiss Army knife reached the zenith of its popularity, Elsener turned Victorinox to manufacturing a better wrist watch. The result is Swiss Army watches that are as popular as Swiss Army knives. Over time, styles have evolved and various models have been added to the line of Swiss Army watches. The performance of Swiss Army watches is excellent. This has made the brand a recognizable mark of quality all over the world. And they look good too!
Watch It!
But Swiss Army...
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