Casually doing a bit of window shopping a few years back in one of Italys oh so fashionable little lane ways, I noticed that pointy toe stilettos were everywhere. Glancing down at my round toe Mary Janes Id just purchased before leaving Australia, I was feeling both repulsed and anxious. Repulsed because I thought pointy toe stilettos were ugly, and anxious because I knew it was only a matter of time before I would be forking out the lire to purchase them. Two weeks later, I had succumbed. The trend had gotten the better of me, despite how ridiculous I looked when the heels got caught in the uneven Italian pavement every time I walked down the street (which was about every three steps).
So what was it that changed my mind? I believe the answer lies in the hands of, well, a handful of people called Trend Analysts AKA The Fashion Police. Their job: to serve and protect the commercial interests of fashion companies across the globe. How? By dissecting the public’s psychology of what will be the next trend will be by way of extensive travel and shopping expeditions (those bastards). These trend analysts then report back to analysis companies, who then go on to...
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