You may think that the key to article marketing success is writing a good article. While this is true, there is much more to it than this. You will also need to consider your headline, your article description and your resource box. In many ways, these can be more important than the article itself.
The Headline
By far the most important part of your article is the headline. It is the first thing your reader or potential publisher will see. If you can grab their attention and get them to read your article you are on the road to success. Your headlines should only be between five and ten words, but these few words can be the difference between success and failure.
Write a few headlines, not just one. Also, once you have written a few headlines put them aside and come back to them later. You will then be able to better judge which is the best one.
There are a few tricks you can use to grab the reader’s attention. One is to play to people’s desires and offer a solution. Examples of this could be:
How to get rich in one month
How to retire before your 50
Headlines that offer to show a reader how to achieve something in easy...