Do unto others as youd have them do unto you. Dont worry; Im not trying to take you to Sunday school under the pretense of a business article! However, in one form or another we have learned this rule for as long as we can remember. Many people try their best to apply this rule in their everyday lives. But, how many of us try to follow such a simple principle when it comes to business?
If you think about it, it could single handedly be the most important rule to follow in business. After unpleasant sales encounters, most customers are not most upset with the product or service that they purchased. Sure that may have been the root of the problem. But, most people understand that we dont live in a perfect world and sometimes things dont work!
The reason most people leave these situations upset is because of the way that theyve been treated. They feel that they have spent the money for your product or service that for one reason or another did not perform properly. This upsets them, but what really angers them is that they feel that no one cares.
Weve all had negative customer service experiences. Those of us in sales have most likely been on both sides of...
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