Just as having a business plan will help you to get from where you are now to where you want to be, setting yourself goals will allow you to get through each stage of your plan with a clarity of purpose that is essential in good business practice.
The goals and targets you set yourself can be for any aspect of your business and can be as small or as grand as you need them to be. When setting your goals you must make sure that they are within your reach, make sure that you set yourself SMART goals:
S.M.A.R.T Goals are always Specific, Measurable, Achievable, Relevant, and Time bound.
SPECIFIC
Keep your goals simple, if there is more thing that you want to achieve, thats great (and there should be), but do it one step at a time. Simple doesnt have to mean easy but it does need to clear in you mind what the single specific outcome will be.
MEASURABLE
If your goal can not be measured then you will never know when you have reached it. By the outcome of your goal you should know whether you have achieved it either by the amount of money you have made, the progress to next step of your plan, a hit or miss on a sales quantity etc. In other...
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