The Secret To Marketing Your FSBO Home For Sale

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Youre ready to put your home or land (house, townhouse, condo, apartment, farm, ranch, finished lot, raw land, etc.) on the market as a FSBO (for sale by owner). Youve priced your property appropriately and gotten it ready to show. How are you going to market it so that it gets exposure to enough potential buyers to actually sell?

Signs

In some parts of the county, the real estate market is so hot that you need do little more than buy a for sale by owner sign at the nearest hardware store. Simply put it in a prominent position on the front of your house and stand back.

In other areas, a great deal more marketing is needed, but a for sale by owner sign is a good place to start. Directional signs (home for sale with an arrow) at intersections leading the way to your property are useful, too, if your location lends itself to that.

Classified Ads

A classified ad in your local newspaper is a good idea and is generally not expensive. A short ad repeated a number of times is apt to be more effective than a long ad run once, or only a few, times.

Bulletin Boards/Posters

Are there bulletin boards where you work? In neighborhood shops and...

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