The Shell Game That Is The “Proprietary Blend” Nutritional Supplement
Recently I wrote an article entitled “Terms, Terms, Terms, An Inside look to buying supplements” which can be found on the Gurus and Guests section of my private forum. The article covered many of the misleading marketing terms buyers have to deal with in an attempt to make informed decisions on the supplements they spend their hard earned money on. Some of the more potentially misleading commonly used marketing terms I covered were:
“Clinically proven”
“Patented”
“Doctor recommended”
“All natural”
“Scientifically formulated”
“Research proven”
“Used for thousands of years”
Readers interested in understanding why the above terms can be so misleading, can read my write-up on each of those terms.
In a nut shell, I went onto cover each of these common marketing terms that are used to sell supplements to unwitting consumers and explained each in detail as to what I view as their common misuse within the market place.
However, one term I...