The Sims Online – The Free Trial Has Become Permanent Play
The free trial of the Sims Online game is currently undergoing a revision. Very soon, according to EA, the free trial will become permanent free play. Great news for those of us who can’t afford the $9.99 a month for full play, but what has brought about this change?
Well, put simply, EA stuffed up. The Sims Online was released to the public four years ago, and has earned itself a relatively small user-base. The immensely popular game Second Life was released at the same time, and has gone from strength to strength. Now, Second Life is a very good game and plays to different strengths to the Sims Online, but the Sims comes from a franchise that boasts the two highest selling games of all time. It shouldn’t have been too hard for EA to come up with a game, then, that at least landed in the top 10% of online games. And initially, they did.
At the beginning of January 2003, the Sims Online claimed over 100,000 active subscriptions, making it top of the list for online games. Sales soared, and EA projected 40,000 subscribers by the end of the year. And then they gave up. Luc Barthelet,...
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