Remember the days of ordering a coffee at your favourite caf -when your most difficult decision was to choose between an espresso, a cappuccino or a flat white? Today of course, your choices are much more diverse throw in Affogattos, Machhiatos, Viennas, Melloccinos, and Mochas (to name but a few). Of course, your choices dont end there. Will that be with skim milk or whole? Decaf or regular? In a mug or a cup…?
Now of course thats just a simple example using coffee. But how do you feel about your choices when it comes to selecting a tanning or sunscreen agent?
Not surprisingly, when faced with the variety and range of products on the market today, the average consumer can find this selection process a little more overwhelming than ordering a cup of coffee.
Tanning products or sunscreen agents are not only available in multiple forms including sprays, lotions, sticks, gels etc.: they can also be targeted to different activities, age ranges and skin types. They are produced by both smaller (less familiar) manufacturers, as well as by the more popular brand name manufacturers such as Banana Boat’, ‘ChapStick’, ‘Clarins’,...