With increased internet competition and search engine scrutiny, it’s no wonder that web business owners lose business, become discouraged and drop out of the rankings.
But there’s one saving grace that can help keep web businesses afloat. It’s content.
In recent years the debate has heated up over what is required to keep websites ranked well among the search engines, but one thing we can all agree on is the need for quality, useful content. You needed it ten years ago and you still need it today.
There are many ways to provide your site with useful content however your challenge will be to keep it unique, easy to read, interesting, informative and regularly updated.
Here are a few content rich ideas that will help you achieve those goals:
1. Provide Editorials
This is your own personal opinion about a story or event rather than an objective approach you often see in the newspaper. Editorials provide food for thought and invite viewer opinions.
You can write editorials yourself or you can urge your visitors to write relevant editorials for placement on your site. A good editorial will keep your site interesting...