Many frustrated Internet Marketers have abandoned their conquest into Google Ad Words after being robbed left, right and center due to their inability to run a successful campaign. If you have the knowledge to run a successful campaign, you can turn it into priceless wisdom that will grant you endless profit, guaranteed!
#1: Relevance: Got a bad CTR (click-through rate)? This is undeniably the biggest problem with all people who advertise with Google. If your ad isnt relevant to what the user is searching for, then your CTR will plummet! If your ad is relevant to your keywords, you will no doubt see a boost in your CTR, resulting in cheaper bids. Relevance is so crucial. It makes or breaks any campaign. Think long and hard about the relevancy of your advertisements.
#2: Competition: People dont analyze their competition very well, and end up trying to use the WOW factor in their advertisements to attract visitors. Three simple words: Observe your competition. Look at the structure of their advertisements. In fact, look at the top performing advertisements of your niche. Draw the commonalities between them all, and structure your ad based on theirs. You must always...
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