My name is Chris Diprose and I am the Manager of Search Engine Optimization Australia firm Kanga Internet. As part of this organization my main goals are the improvement of SEO for Joomla websites and dynamic content management systems. This article is targeted at broad SEO advice for website owners, web designers or webmasters of web sites. SEO is not to be feared but embraced.
Firstly it should be noted that Search Engine Optimization is not something performed with a blanket approach it is an individual set of actions performed page by page to suit that page’s particular goals. Here at Kanga Internet we break up a clients website into specific and important pages based on the keyword terms we have identified through research and then write the first few pages to suit those terms. We associate page titles, page file names (buy-blue-widgets.html), H1 tags, description and keyword Meta tags and in page content to tell the story that match those identified keywords. It is also important to ensure your pages are W3 compliant and have no errors.
The following are the top ten mistakes that I have seen made over and over again by people trying to...