Promotional gifts at trade shows act as magnets to draw visitors inside your trade show booth. Your trade show giveaways not only help to break the ice and get the conversation going between trade show booth staff and visitors but also serve as a way to define your visitors intentions in attending the trade show.
If you find the right trade show giveaway to hand out, you will be able to better engage your attendee and thus learn what they are looking for at the trade show. But how do you do this?
According to Mark Kramer, Vice President Sales and Marketing for Private Label Executive Gifts of Campbell, California, promotional giveaways are tools to entice people to come inside your trade show display. There are two categories of gifts.
The first category is the inexpensive trade show giveaway under $2 that drives traffic and excitement to your trade show booth. A good example is candy. Branded Jelly Belly candies in a cellophane bag with your logo on it costs about $1 a bag. If you are attending a consumer show and have your kids with you, another popular item is a temporary tattoo with your logo on it that kids can adhere to their skin but will...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
