What Types of traffic are there?
So you have the best website money can buy you are immensely proud of your finished product but still no-one is buying. Why?
Your final profit is simple to calculate it is a factor of number of visitors * conversion rate * profit per visitor. The third factor, profit per visitor is usually where people focus their resources. It is a known quantity and easy to manipulate by simply charging the right price.
But the killer question is always how much traffic am I getting? And further are they the sort of visitors who will buy my wares?
With that simple statement in mind lets have a look at the main sources of traffic on the internet today.
Search Engine Traffic
The best because its free. The worst because it is easily taken away. SE traffic is risky. It is easily acquired for relatively low competitive keywords with a simple knowledge of search engine optimization best practice.
Each search engine orders websites for any given term according to its own proprietary algorithm. This algorithm usually is based upon the various factors detailed in the SEO checklist, however the weighting applied will...
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