It has been proven in the United States that there are more broadband internet users compared to dial-up. That being the case, media that requires high bandwidth is now more readily available to anyone who wants to download it.
A medium that is still relatively new is using video presentations to market your products and services. While photos do provide a potential customer a view of the product or service at hand, video commands much more attention. It delivers a multimedia experience to the viewer that demands attention. Also, the power of a moving image with audio over plain text is indisputable.
However, certain things are appropriate for video while others are not.
A very good use of video on the internet would be to sell real estate. A picture may be worth a thousand words, but you cant exactly walk through a house via photos alone. Video will allow the potential home buyer to tour the home before they visit to pique interest. A use of video that would not work would be something that would not help sell the product at all. For example, if you were selling paint, using video would not enhance a paints color or texture. A photo would be much more...
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