Want Your Ads To Sell? Be Seen In A Publication People Really Read!
I hear it every day. Somebody says, “I put my ad in such and such a place, which has millions of readers, and I didn’t get a single sale.”
Sometimes the problem is your ad. It might not be clear or exciting enough. Sometimes the problem is with the product or service you’re selling. People just don’t need it right now.
But more often, you don’t get results because people aren’t READING the publication.
Excuse me you say? Aren’t web sites, ezines, newspapers, and magazines designed for people to read? You might be surprised how many are hardly read at all. When subscribers don’t really read the issue, they don’t see your ad. And why is it your ad isn’t making sales? Because hardly anybody is seeing it.
That’s true much of the time for Google Adwords, TrafficSwarm, your local newspaper classifieds, even your Yellow Pages. With all the media vying for the public’s attention, nobody seems to have time to read all these things.
What is a business to do? Simple. Locate an advertising venue that...
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