Among many things, Donald Trump is a successful businessman and an extremely wealthy individual. Donald Trump is perceived by the mass public as a true corporate King. The question is who are all these people that competed so fiercely against each other during the hour that the Apprentice show was broadcasted and why did they strive to prove their skills so as to secure their position in his empire? One might support that they are the products of America’s powerful media networks, the gladiators of our postmodern reality. But are these reality shows we tend to watch ritually, the mirroring of our contemporary culture, or are they the outcome of today’s spectators’ confusion regarding the prevailing notions of modernity, revolution and self-development?
To be a citizen of the modern world, is equivalent to remain open to change and evolution, to be able to explore and create, accept or reject, all those forces and trends that shape the global scene and the mere self at the same time. This ongoing change, the development of human history, has been classified according to scholars as the act of relating modernization (the socio-economic process) with...