Trees need roots to grow. When a gardener plants a tree, he does not water the leaves or the branches. Instead, he sticks a hose near the roots and lets them soak up all the moisture they can hold. In the same way, whenever we begin a grass-roots business, whil we have the opportunity to expand, we must remember to maintain our roots: the community in which we live and work.
In the past the success of a home business relied large on its geographical location. Local farmer would sell their produce to local consumers. Basket weavers would weave their wares for the general public in their community. However, the growth of the internet has literally allowed local home businesses to explode into the global market place. As a result, many home businesses have lost touch with what once was the bread and butter of the home business world: the community.
Home businesses owners must recognize the unique customer base they have within their own community. These are the people they can see face to face, and thus the individuals that can recommend the home business products to others locally. Word of mouth is a powerful (and cheap) advertising tool, and thus home business...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
