In todays modern times, writing grows with time. At the onset of website development, writing expanded and created different forms and styles. Standard writing gave birth to web writing. Compared to the former, the latter is more demanding. This is because visitors of a homepage or a site lack the diligence of the conventional readers.
If you want to your content to be a sure hit, you have to have these web writing essentials:
1. Readability. Patience thats what most of the visitors do not have. Thus, you have to immediately give them the information they wanted. Be sure that your font size and color will contribute to its readability.
Another, express what you want to say in brief and full sentences. Bear in mind that a word can be a sentence. You need not go verbose for the readers wont like it.
2. Scanability. Scanning is another great probability because online readers tend to scan. To make it easier for them, use bullets, numbering and letters to produce an outlined look. Use frequent paragraph breaks to make the eyes rest at every break. Subtopics can also be had for summarization of ideas.
3. Relevance. Your content must be relevant...
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